Collaborating with other fashion partners and designers benefits all parties because it exposes you to each other’s audiences. These marketing collaborations can also inspire by bringing fresh perspectives, ideas and points of view to the table. Considering your marketing strategy and finding ways to involve your partners to further enhance that strategy is at the … Continued
Jakarta Fashion Hub (JFH) merupakan coworking space yang diinisiasi oleh Asia Pacific Rayon (APR). Sejak dibuka pada pertengahan tahun 2020 lalu, JFH telah menjadi wadah bagi para pencinta fesyen untuk berkreasi, belajar tentang fashion dan material kain, terutama untuk viscose rayon, sekaligus mendorong pertumbuhan industri tekstil dan fesyen Indonesia. Menariknya lagi, JFH menjadi satu-satunya coworking … Continued
Produsen serat viscose-rayon berkelanjutan, Asia Pacific Rayon (APR) menggelar “Re-See Jakarta Fashion Week 2023 Collection” sebagai upaya lanjutan komitmen APR dalam mendukung sustainable fashion di Indonesia. Lewat pameran ini, hasil kolaborasi APR bersama lima brand asal Indonesia bertemakan “I Love Viscose” kembali dipamerkan di Jakarta Fashion Hub pada 7-11 November 2022. Kelima brand tersebut yakni … Continued
When turning an idea into a garment, one of the most important decisions every fashion designer faces is what type of fabric to use and where to find it. As an entrepreneur starting your clothing line or fashion brand, finding the right fabric can be a challenge. Fabric sourcing is the process of procuring the … Continued
“I don’t design clothes. I design dreams.” —Ralph Lauren Starting a fashion brand is a big step. It may appear to be a daunting task, but if you do things correctly, you can go from planning to launching successfully. The most important part of the process is getting started. As a newcomer, you may not … Continued
Career prospects and the preparations needed to become a great fashion designer “Soap and water.” That was the answer famously given by fashion photographer and Oscar-winning costume designer Cecil Beaton, when asked the question ‘what is elegance?’ As someone who had made a big name for himself in the fashion industry, he understood the value … Continued